Grab your credit cards and cozy up on the couch: Black Friday is officially here, and the internet is overflowing with can’t-miss savings.
With deals starting earlier every year, you’ve probably been shopping all month long. But after Thanksgiving is when stores typically offer their lowest prices of the season, especially on big-ticket items like smart TVs, robot vacuum cleaners, and Apple AirPods Pro. It’s also a good time to nab smaller items that you can wrap up as holiday gifts for friends and family.
As your resident shopping experts, we’ve been bringing you the best Black Friday deals for years, and we’re here to do so once again.
Where to shop for the best Black Friday deals online Amazon: Save on millions of products across fashion, home, and tech Walmart: Snag 4K TVs, robot vacuums, Lego sets, and Hasbro toys Target: Top deals include Keurig coffee makers, the Instant Pot, and a Bose soundbar Wayfair: Bedroom and living room furniture, seating, and area rugs are up to 70% off Nordstrom: Score clothing, shoes, and beauty from top-rated brands Lululemon: Pick up, leggings, sweatshirts, and belt bags Macy’s: Savings in every department, including fashion, home, and beauty Best Buy: Laptops, TVs, headphones, and more top tech The Home Depot: Save hundreds on appliances, tools, smart devices, and home decor Bath & Body Works: Candles, soaps, and body sprays are buy three, get three freeSome of the best places to shop Black Friday deals are big stores, like Amazon, Walmart, and Target, since you can get almost everything you need all in one place, from kitchen essentials to tech items to kids’ toys. For good discounts on furniture and appliances, head to Wayfair and The Home Depot.
Anyone looking for fashion deals should scroll through Nordstrom, where there are hundreds of markdowns from top-rated labels. For athletic gear and comfy loungewear, you’ll definitely want to take advantage of Lululemon’s Black Friday finds, many of which are being discontinued soon. Spanx is another great place to shop for these essentials; right now, you can get 20 percent off sitewide.
In the beauty department, you can save up to 50 percent at Ulta on products from Anastasia Beverly Hills, Sunday Riley, Lancôme, and so many more. At Sephora, score 30 percent off different brands each day, through Cyber Monday, November 27. And don’t forget to check out brands like Merit, Tula, and Briogeo, which are all offering massive discounts on some of their best-selling makeup, skincare, and hair care.
Top Black Friday Deals Overall Apple AirPods Pro, $189.99 (orig. $249); amazon.com Lululemon Everywhere Fleece Belt Bag, $39 (orig. $58); shop.lululemon.com Spanx Booty Boost Active 7/8 Leggings, $78.40 (orig. $98); spanx.com Shark Pet Cordless Stick Vacuum, $149.99 (orig. $259.99); target.com Away The Carry-On, $220 (orig. $275); awaytravel.com Nintendo Switch Lite Animal Crossing: New Horizons Bundle, $199; walmart.com Ugg Cozy Slipper, $69.99 (orig. $100); nordstrom.com Dyson Airwrap Multi-Styler Complete Long, $499.99 (orig. $599.99); nordstrom.com Xbox Series X Console, $449.99 (orig. $499.99); target.com MacBook Air 13.3-Inch Laptop, $749.99 (orig. $999.99); bestbuy.comOne of the best deals we found is on the Apple Airpods Pro, which are going for $190 right now. The Dyson Airwrap, which we rarely see on sale, is currently $100 off at Nordstrom and bound to sell out soon. Plus, this Nintendo Switch Lite bundle, which comes with the Animal Crossing: New Horizons game, is going for $199. The console is decorated with a palm leaf design inspired by the popular game.
You can also nab a deal on the booty-lifting Spanx leggings that Jennifer Garner and Kristen Bell wear, along with the Away Carry-On suitcase that’s used by famous couples like Emily Blunt and John Krasinski and Meghan Markle and Prince Harry.
We’ll be updating this article throughout the day as we uncover new, can’t-miss offers, so be sure to keep this page open on your phone or laptop and refresh it often.
Apple AirPods Pro, $190 (Save $59)Amazon
Spanx Booty Boost Active 7/8 Leggings, $78 (Save $20)Spanx
Nintendo Switch Lite Animal Crossing: New Horizons, $199 for BundleWalmart
Best Black Friday Home Deals Yankee Candle Balsam & Cedar Scented, $21.49 (orig. $30.99); amazon.com Joss & Main Cassie Round Wall Mirror, $67.50 with code TAKE25 (orig. $183) wayfair.com TCL Air Purifier with True H13 HEPA Air Filter, $39.99 (orig. $79.98); walmart.com Brooklinen Luxe Sateen Core Sheet Set, $134.25 (orig. $179); brooklinen.com BaubleBar Spell It Out Custom Blanket, $78.40 at checkout (orig. $98); baublebar.com SertaPedic Dreamloft Bed Pillow, $5 special; walmart.comYou can save on a slew of products for every room in your home. For your bedroom, grab a set of these best-selling Brooklinen sheets while they’re 25 percent off and a few of these SertaPedic pillows that are just $5 apiece at Walmart. The hypoallergenic fiber filling can be removed to find the best support for your sleeping habits.
Yankee Candle Balsam & Cedar Scented, $21 (Save $10)Amazon
SertaPedic Dreamloft Bed Pillow, $5Walmart
Best Black Friday Kitchen Deals Our Place Always Pan 2.0, $99 (orig. $150) fromourplace.com KitchenAid Classic Series 4.5-Quart Tilt-Head Stand Mixer, $239 (orig. $329.99); amazon.com Keurig K-Classic Single-Serve Coffee Maker, $79.99 (orig. $139.99); target.com Nespresso VertuoPlus Coffee and Espresso Machine, $118.97 (orig. $169.95); amazon.com De’Longhi Stilosa Espresso Machine, $99.95 (orig. $119.99); target.com Farberware High Performance Nonstick 17-Piece Aluminum Cookware Set, $79.95 (orig. $200); wayfair.comWhether you're buying countertop appliances for the first time or your old ones need upgrading, Black Friday is a good time to do so. We found the popular KitchenAid Stand Mixer for $90 off and a Keurig coffee maker for 43 percent off. For those in need of a whole cookware crew, this 17-piece Farberware aluminum set is now only $80 at Wayfair.
And don’t miss your chance to score the new and improved Our Place pan while it’s only $99. Celebrities like Cameron Diaz and Selena Gomez have used the original version, and even Oprah Winfrey called it a “kitchen magician.” But this upgraded 10-in-1 pan is now oven-safe, making it even more functional for daily use.
Our Place Always Pan 2.0, $99 (Save $51)Our Place
De’Longhi Stilosa Espresso Machine, $100 (Save $20)Target
Best Black Friday Tech Deals Echo Show 8 HD Smart Display with Alexa, $54.99 (orig. $129.99); amazon.com Roku Express 4K+ Streaming Player, $24.99 (orig. $39.99); target.com Amazon Fire TV Stick 4K Max Streaming Device, $39.99 (orig. $59.99); amazon.com Lenovo ThinkPad 13-Inch 16GB/512GB Laptop, $779.99 (orig. $1,939); target.com HP 14-Inch FHD Pavilion x 360 Laptop, $449 (orig. $599); walmart.com Beats Studio3 Wireless Noise-Canceling Headphones, $99 (orig. $349.95); walmart.comYear after year, the steepest Black Friday discounts are on big-ticket tech. This time around, the Echo Show 8 is more than half-off, and these Beats wireless headphones are a whopping $247 off at Walmart.
If you’re looking to stream your favorite movies and TV shows, grab the Roku 4K streaming player while it’s $25 or the Amazon Fire TV Stick while it’s $20 off. There are also plenty of laptop deals to add to your cart this year: Save $1,159 on this Lenovo ThinkPad that has a 13-inch display and $150 on this HP laptop that has a 360-degree hinge, allowing the screen to rotate.
Echo Show 8 HD Smart Display with Alexa, $55 (Save $75) Amazon Lenovo ThinkPad 13-Inch 16GB/512GB Laptop, $780Target
Best Black Friday Clothing Deals Orolay Thickened Down Jacket, $89.99 (orig. $151.99); amazon.com Spanx AirEssentials Wide-Leg Pant, $110.40 (orig. $138); spanx.com Offline By Aerie Real Me High Waisted Crossover Legging, $25 (orig. $44.95); ae.com Noli Yoga Destination Pant, $68.60 at checkout (orig. $80); noliyoga.com Hanes Men's Ecosmart Fleece Sweatshirt, $12.62 (orig. $18); amazon.com Barefoot Dreams CozyChic Lite Ribbed Edge Cardigan, $96.99 (orig. $138); nordstrom.comIf your cold-weather wardrobe could use a refresh, today is a good opportunity to stock up on winter essentials, like the Amazon coat that went viral a few years ago. The best-seller has more than 19,000 five-star ratings from reviewers who call it a “winter necessity,” and one person said it “lives up to all the hype.” It’s currently 41 percent off, and the matching kids’ version is also on sale, so you can twin with your mini me.
A few other clothing deals we’re eyeing include the lightweight cargo pants Emily Ratajkowski can’t stop wearing (according to the brand) and the Spanx AirEssentials lounge bottoms that Oprah Winfrey and PEOPLE writers love.
Barefoot Dreams CozyChic Lite Ribbed Edge Cardigan, $97 (Save 29%)Nordstrom
Orolay Thickened Down Jacket, $90 (Save 41%) Courtesy of Amazon Best Black Friday Shoe Deals Crocs Classic Lined Platform Clogs, $44.99 (orig. $69.99); amazon.com Veja V-10 Sneakers, $86.63 (orig. $165); amazon.com Adidas Ultraboost Light Running Shoes, $76 (orig. $190); adidas.com Hoka Anacapa Mid Gore-Tex, $147.99 (orig. $185); zappos.com Ugg Mini Bailey Logo Strap Booties, $112 (orig. $160); macys.com Nike Air Force 1 '07 Premium, $83.22 with code BLACKFRIDAY (orig. $130); nike.comShoe deals galore are happening across the internet for Black Friday. Zappos is offering up to 50 percent off so many cute boots, and we also found major savings on styles from popular brands like Ugg, Nike, Adidas, and Hoka.
Crocs fans, rejoice! These classic platform clogs have a fuzzy lining to keep your toes warm this winter. They’re available in five colors and currently on sale for $45. The Veja V-10 sneakers that Meghan Markle has worn are also marked down at Amazon. Normally, a pair costs $165, but for a limited time, you can snag them for just $87.
Veja V-10 Sneakers, $87 (Save 47%)Amazon
Crocs Classic Lined Platform Clogs, $45 (Save 36%)Amazon
Best Black Friday Beauty Deals Solawave 4-in-1 Radiant Renewal Skincare Wand with Red Light Therapy, $169 for two; solawave.co Tula Cooling & Brightening Eye Balm, $26.60 (orig. $38); tula.com Eau de Thermale Avène Thermal Spring Water, $7 with code FRIDAY30 (orig. $10); aveneusa.com Merit Clean Lash Lengthening Mascara, $20.80 (orig. $26); meritbeauty.com NuFace Mini+ On-the-Go Facial Toning Starter Kit, $187.50 (orig. $250); nordstrom.com L’Oréal Paris Makeup True Match Lumi Glotion, $11.95 (orig. $16.99); amazon.comBlack Friday is a beauty lover’s paradise: Not only can you find major savings at stores like Ulta and Sephora, but you can also get discounts directly from many brands’ websites. During Avène’s sale, the French brand’s best-selling Thermale Spring Water spray that calms and hydrates skin is 30 percent off. There’s also a deal on the Solawave wand that’s been used on stars like Reese Witherspoon, Nicole Kidman, and Mandy Moore — when you buy one, you can get another for free.
As for some makeup deals we’re eyeing (pun intended), check out the L’Oréal True Match Lumi Glotion that Martha Stewart’s makeup artist uses on her every day and the Merit mascara that offers a feathery-looking lash lift.
Solawave 4-in-1 Radiant Renewal Skincare Wand with Red Light Therapy, $169 for 2 (Save $169)Solawave
Merit Clean Lash Lengthening Mascara, $21 (Save $7)Merit
Best Black Friday Furniture Deals Mercury Row Perdue Velvet Square Arm Convertible Sofa, $329.66 (orig. $879.99); wayfair.com Steelside Adrianne Etagere Bookcase, $126.99 (orig. $181.99); wayfair.com Vecelo 2-Tier Modern Nightstand with Drawer, Set of 2, $69.80 with coupon (orig. $92); amazon.com Leagoo Armless Office Desk Chair, $151.99 (orig. $179.99); amazon.com Saracina Home Vik Modern Boho 4 -Door Herringbone TV Stand, $375.99 (orig. $469.99); target.com Costway Electric Height Adjustable Standing Desk, $184.99 (orig. $349.99); target.comAnyone who has furnished a home knows it can cost a pretty penny to do so, which is why it’s best to wait for sales to scoop up the furniture you want. If mid-century modern is your vibe, this royal blue velvet couch that’s 63 percent off would make a stunning addition to your living room. It comes in nine other colors that are all discounted, so you can choose which best fits your style.
Those with a home office may want to invest in a standing desk, especially since this one from Target is $165 off. Add this TikTok-viral criss-cross chair to your cart while you’re at it to create the ultimate work-from-home setup.
Mercury Row Perdue Velvet Square Arm Convertible Sofa, $330 (Save 63%)Wayfair
Costway Electric Height Adjustable Standing Desk, $185 (Save 47%)Target
Best Black Friday Holiday Gift Deals Fujifilm Instax Mini 7+ Exclusive Blister Bundle, $49 (orig. $67); walmart.com JW Pei Gabbi Ruched Hobo Handbag, $56.95 with code 23BF15 (orig. $79.99); jwpei.com Catan Adventure Board Game, $27.47 (orig. $54.99); amazon.com Amazon Kindle Scribe, $239.99 (orig. $339.99); amazon.com Awe Inspired Athena Pendant and Chain Necklace, $164.50 with code AWEBF (orig. $235); aweinspired.com Parachute Cloud Cotton Robe, $87.20 (orig. $109); parachutehome.comWhether you’re in need of a white elephant gift or stocking stuffers, there are plenty of giftable finds on sale today. For someone who likes to capture memories, pick up this Fujifilm Instax Mini 7+ bundle for just $50 — it comes with a 10-pack of film, so they can start snapping right away.
Wrap up a discounted Kindle Scribe for your book-loving pal, allowing them to read on the go. And for the fashionista friend, grab the popular JW Pei Gabbi handbag that has double discounts right now.
JW Pei Gabbi Ruched Hobo Handbag, $57 with code 23BF15Amazon
Amazon Kindle Scribe, $240 (Save $100)Amazon
Best Black Friday Deals Under $25 Dearfoams Cozy Comfort Microsuede Moc Toe Scuff Slippers, $10 (orig. $16); walmart.com Ododos Mini Belt Bag, $14.98 (orig. $23.98); amazon.com Cosrx Snail Mucin Power Repairing Essence, $13.99 (orig. $25); amazon.com Tula Purifying Face Cleanser, $16.80 (orig. $24); tula.com Zulay Powerful Handheld Milk Frother, $14.99 (orig. $19.99); amazon.com Briogeo Scalp Treatment Drops, $22.40 (orig. $32); briogeohair.comSome of the best deals we’ve found today cost $25 or less, which is ideal if you’re shopping on a budget for holiday presents and hosting essentials. These Dearfoams slippers are now only $10, and this Zulay milk frother is 25 percent off — both would be great for a gift exchange. And the highly reviewed Ododos Mini Belt Bag is a good option if you’re planning to travel a lot next year.
Plus, these Briogeo scalp treatment drops are only $22 thanks to a sitewide discount. They’re great for anyone who’s experiencing a dry, itchy, or flaky scalp and have been shown to reduce these irritations by 98 percent after a single use, according to the brand.
Zulay Powerful Handheld Milk Frother, $15 (Save 25%)Amazon
Ododos Mini Belt Bag, $15 (Save 38%) Best Black Friday Amazon Deals Ring Video Doorbell, $54.99 (orig. $99.99) Kasa Smart Plug 4-Pack, $22.99 (orig. $29.99) Lego Icons Flower Bouquet Set, $47.99 (orig. $59.99) Barbie Dreamhouse Pool Party Doll House with 75+ Pieces, $139 (orig. $199.99) Inse Cordless Vacuum Cleaner, $99.97 (orig. $449.99) Beckham Hotel Collection Bed Pillows Set of 2, $36.59 with coupon (orig. $60.99)Prime Day aside, Black Friday is one of the best times to shop on Amazon: The website is overflowing with millions of discounted products. On top of that, you can likely find almost everything you’re looking for all in one place.
These Kasa smart plugs can turn any of your regular appliances into smart ones, letting you turn them on and off by voice command. And don’t miss scoring 40 percent off the best-selling Beckham Hotel Collection pillows. Amazon also has so many Lego deals right now, including the Icons Flower Bouquet set that has more than 16,800 five-star ratings. One shopper called it “such a cute gift,” while another said that it was “fun and easy to build,” adding that the end result “looks great.”
Lego Icons Flower Bouquet Set, $48 (Save 20%)Amazon
Kasa Smart Plug 4-Pack, $23 (Save 23%)Amazon
Best Black Friday Walmart Deals Bissell Little Green Portable Carpet Cleaner, $78 (orig. $123.59) Lego Disney Belle and the Beast’s Castle, $45 (orig. $89.99) Squishmallows Official Plush 10-Inch Laura the Pink Tabby Cat, $5 special Magic Bullet 7-Piece 250 Watts Personal Blender, $15 special The Pioneer Woman Cowgirl Hat with Embroidered Band, $14.98 (orig. $21) Thyme & Table 32-Piece Cookware & Bakeware Non-Stick Set, $89.99 specialWalmart is another great place for one-stop shopping this season. Right now, you can find deals across every department, from toys to kitchen appliances to cookware. For example, score this personal-sized Magic Bullet blender for just $15 and this Squishmallow pink tabby cat pillow for only $5.
If you’ve got a little one who loves Beauty and the Beast, scoop up this Lego castle set that comes with characters like Belle, Beast, Lumiere, and Chip to place inside. (It’s recommended for children ages 6 and up.) As for pet parents, they might want to invest in the now-$78 Bissell Little Green Portable Carpet Cleaner to eliminate past (and future) stains.
Bissell Little Green Portable Carpet Cleaner, $78 (Save $46)Walmart
Magic Bullet 7-Piece 250 Watts Personal Blender, $15Walmart
Best Black Friday Target Deals Barbie Vacation House Playset, $68.99 (orig. $114.99) Ninja Kitchen System with Auto IQ Boost and 7-Speed Blender, $99.99 (orig. $199.99) Nespresso Vertuo Pop+ Coffee Maker and Espresso Machine, $99.99 (orig. $129.99) PlayStation 5 Console Marvel's Spider-Man 2 Bundle, $499.99 Samsung Soundbar with Wireless Sub, $149.99 (orig. $209.99) Philips One by Sonicare Rechargeable Electric Toothbrush, $25.99 (orig. $39.99)Instead of pushing around a little red cart today, head to Target’s website to score all the same savings you would in stores (and more!). Some noteworthy deals include this Barbie Vacation House playset that’s 40 percent off and this Samsung soundbar that’s $60 off.
You can also snag this Spider-Man 2 Playstation 5 bundle for $500. It comes with the console, one wireless controller, the necessary cords to set up, and a voucher for Marvel’s Spider-Man 2 game.
PlayStation 5 Console Marvel's Spider-Man 2, $500 for BundleTarget
Samsung Soundbar with Wireless Sub, $150 (Save $60)Target
Best Black Friday Apple Deals Apple Watch Series 9 GPS 41mm, $398 (orig. $478); amazon.com Apple AirPods Max Wireless Over-Ear Headphones, $449.99 (orig. $549); amazon.com Apple Magic Keyboard, $79.99 (orig. $99); amazon.com Apple Magic Mouse, $88.99 (orig. $99); amazon.com Apple AirTag, $23.99 (orig. $29); amazon.com Apple iPad 10.2-Inch 9th Generation 64GB, $229.99 (orig. $329.99); target.comWe always find some of the best deals on Apple products during Black Friday. Amazon, Target, and Walmart have slashed prices on so many top-rated items from the brand. You can score the Apple Watch Series 9 for $80 off, the AirPods Max headphones for $100 off, and an Apple AirTag for $24. Some other accessories from the brand you can get for less include the Magic Keyboard and the Magic Mouse, which would be great additions to your workspace if you’ve got a Mac Monitor.
Apple AirPods Max Wireless Over-Ear Headphones, $450 (Save $100)Amazon
Apple Watch SE GPS 44mm, $209 (Save $61)Walmart
Best Black Friday Vacuum Deals iRobot Roomba 694 Robot Vacuum Cleaner, $159 (orig. $274.99); amazon.com Shark Pet Pro Cordless Stick Vacuum Cleaner, $144 (orig. $329); walmart.com Black + Decker 3-in-1 Lightweight Corded Upright and Handheld Vacuum, $18 (orig. $22.88); walmart.com Prettycare Cordless Stick Vacuum Cleaner, $65.99 (orig. $229.99); walmart.com Dyson V11 Extra Cordless Vacuum Cleaner, $479.99 (orig. $599.99); nordstrom.com Bissell Pet Hair Eraser Cordless Pet Vacuum, $59.24 (orig. $68.99); wayfair.comPrepare to be swept away by the can’t-be-beat Black Friday vacuum deals we found. This iRobot Roomba vacuum basically does the work for you, maneuvering from room to room on its own to keep floors tidy. You can set schedules using the app or use voice commands to control it when you want. Add the robot vacuum to your Amazon cart while it’s 42 percent off.
A cordless stick vacuum, like this one from Shark, is another great investment, since it’s fairly lightweight and sleek for storing. Shark’s cordless vacuum is especially good for pet parents who sweep their floors regularly because the self-cleaning brushroll is designed to avoid hair wrapping. It also converts to a handheld vacuum to clean between couch cushions and has an attachment that lets you access hard-to-reach areas.
iRobot Roomba 694 Robot Vacuum Cleaner, $159 (Save 42%) Amazon Shark Pet Pro Cordless Stick Vacuum Cleaner, $144 (Save $185)Walmart
Best Black Friday TV Deals TCL 55-Inch Class 4-Series 4K UHD HDR Smart Roku TV, $188 (orig. $271.60); walmart.com Philips 50-Inch 4K QLED Roku Smart TV, $259.99 (orig. $279.99); target.com Insignia 43-Inch Class F30 Series 4K UHD Smart Fire TV, $169.99 (orig. $269.99); amazon.com Samsung 55-Inch Class QLED 4K The Frame Series, $977.99 (orig. $1,497.99); amazon.com Toshiba 75-Inch Class LED 4K UHD Smart Fire TV, $499.99 (orig. $799.99); amazon.com TCL 43-Inch Class S4 LED Smart TV with Google TV, $199.99 (orig. $249.99); target.comWith lots of holiday movie viewing in your near future, it may be a good time to upgrade your entertainment system. For those with lots of wall space, this 75-inch Toshiba TV is currently $300 off and has 4K resolution, along with Fire TV for streaming purposes. Need something smaller? This 43-inch option has similar capabilities and is now only $170.
The popular Samsung Frame TV is also on sale for 35 percent off this year. When you’re not watching your favorite movies and shows, you can turn the display to art mode so that it seamlessly blends into your home decor. Plus, there are multiple bezel color and size options to choose from that give it the appearance of a large picture frame.
Insignia 43-Inch Class F30 Series 4K UHD Smart Fire TV, $170 (Save $100)Amazon
TCL 55-Inch Class 4-Series 4K UHD HDR Smart Roku TV, $188 (Save $84)Amazon
There’s so much to save on today and all weekend long. Keep scrolling to shop more Black Friday deals you’ll want to add to your cart before prices go back up.
Away The Carry-On, $220 (Save 20%)Away
Sofia Jeans Bagi Boyfriend Mid-Rise Distressed Jeans, $17 (Save $9)Walmart
Ugg Cozy Slipper, $70 (Save $30)Nordstrom
Dyson Airwrap Multi-Styler Complete Long, $500 (Save $100)Nordstrom
Lululemon Everywhere Fleece Belt Bag, $39 (Save $19)lululemon
